Certificate in Creativity, Experiences and Communities ESPM – Brasil

The objective of the course is to develop skills to understand complex scenarios, imagine new futures, create memorable experiences and innovate with greater assertiveness, creating and managing communities of transformation. Gain awareness to identify components of creative processes in order to better understand about oneself, how it was configured, its difficulties and development possibilities, as well as peers and audience. Moving towards the unknown to expand the repertoire of languages, techniques, strategies and structures needed to carry out high creative impact projects.

Modality

HYFLEX. Be free to participate in live classes in person at ESPM units or virtually via Zoom. Participate in person to live immersive experiences and network. Or join virtually from wherever you are to best fit your schedule and location. Lecture recordings available to review discussions (does not generate absence allowance).

* There is a mandatory face-to-face meeting on Saturdays per discipline in HyFlex graduate programs, on average one Saturday per month.

for whom it is intended

The postgraduate course is for creatively restless minds who want to understand complexity, look for different content and learning experiences, and want to improve skills to create unusual solutions and stand out for their projects.

what will you learn

All disciplines will have a class dedicated to the participation of a special guest, leader of a relevant company and pertinent to the theme of each subject.

Leveling

• Marketing Fundamentals (Distance Education)

Pillars that create the world

• Cultures and Contemporaneity
• Normativity and Diversity

Perspectives influencing the creation

• Creative Economy and Development
• Neuroscience and Creativity

Great creations, great stories

• Fantastic Narratives and Mythologies
• Futurology and Design Fiction

Create with blocks & potentials

• Relational Intelligence and Creative Consciousness

Creating ideas, projects and changes

• Communication and Digital Presence
• Creative Approaches and Languages

Structures for creative transformation

• Experience Design
• Creating and Managing Communities

Creative impact projects

• PIM = Creatively Magical Projects

Classes are held on the ESPM graduate campus, and can be taught at other locations, pre-scheduled by the professor. The EAD disciplines, indicated in the course program, will take place concomitantly with the face-to-face disciplines and in the initial period of the course.

A post for you to create (literally) your future!

We believe that creativity is how you participate in the world! It's looking around with different lenses; it is knowing how to develop better solutions for everyday issues or complex challenges, whether environmental or personal; it means being able to influence the context in which you participate; and of course, it's co-creating a better place for all people.

Here at the Post Certificate in Creativity, Experiences & Communities (CREC) you will understand why creativity is more than a set of pre-established skills, competencies and processes (the famous cake recipe); view project, business and development opportunities; you will learn to create memorable experiences and form communities around transformative themes; and mainly will gain direction to create a significant and impactful legacy.

Being a specialist in creativity will allow you to re-signify your career, your day to day life, the market you work in, the communities you participate in, the creations you have been creating and the dreams and desires of new creations in the future. It is preparing for the changes that will occur in the world and/or even creating them; it means understanding the complexity that exists in environments (individual and collective) and knowing how to design new interactions to maintain, reduce and increase whatever is necessary; it is to be aware that in order to create products that impact and generate value for other people, you first need to know – deeply – yourself and your interactions with the world around you.

CREC is a personal and professional empowerment program, with the ideal environment for you to be different, without fear of being different — since we are the community of creatively different people — and composed of disciplines based on experiences so that you can explore ideas and projects that were previously difficult or had no incentive! It's time to take that idea out of the drawer and create it for real!